We’re not all here to take over the world or build 9-figure empires. We’re not interested in going viral on social media or building a 10-level sales funnel.
Most of us merely want to start a business we love and are passionate about, and grow it in a sustainable, manageable way.
I’ve spent years working with small business owners, solepreneurs, and freelancers, and I’ve noticed several trends and tendencies they have when running their businesses.
Scenario
No. 1
This one is particularly common for the ladies—especially moms.
You’re BUSY, and it seems like the only time you can find for your business is in the cracks. While that’s oftentimes an unavoidable reality, it becomes problematic when you’re trying to build or grow a business because you’re inconsistent or you have no routine.
You get stuck in reaction mode, putting out fires instead of building.
Scenario
No. 3
In an effort to grow our business, it’s easy to settle for visibility instead of value. We have an in-demand skillset, but we sell ourselves short, resulting in an influx of work with little profit.
And the pattern continues. We’re incredibly visible and somewhat cheap, which means we get tons of work, but don’t get paid what we’re worth.
We’re slaves to our phones. We’re a slave to our messages and DMs. We’re a slave to our email.
And that likely defeats the purpose for which you started a business in the first place.
You built the business using certain systems and processes that worked when you were starting out. Now, though, with your business in full operation, your old systems are proving inefficient, impossible to delegate, and inconvenient. Everything ends up landing on your shoulders because you’re the only one who knows how to do them. While you would love to hand tasks over to somebody else, you feel like you don’t have time to teach them.
You know something needs to change, but since you’re in the thick of it, you can’t figure out how to change it.
Scenario
No. 2
You’ve got the vision. You’ve got the means. Perhaps you’ve even gotten started.
But you struggle with follow-through.
Procrastination or lack of motivation continues to hold you back. You’d love to build a routine and stick to it, so that you can grow your business, but you struggle to create one, and it’s difficult for you to keep yourself accountable.
Scenario
No. 4
And that’s just to name a few of the challenges I see small business owners facing…
The truth is that we’ve all started businesses because we wanted a degree of freedom in our lives—not because we’re trying to be rich and famous. We want to do what we love on our terms.
When we’re as close to our businesses as we are, though, we oftentimes struggle to see what the next best action is, and we have a hard time holding ourselves accountable to take that action.
Unfortunately, small businesses, solepreneurs, and freelancers are typically misunderstood and underserved in the consulting industry. You’re small, and you like to be small—and there’s nothing wrong with that. It doesn’t mean you can’t run a profitable business that allows you the flexibility you’re looking for in your life.
How I help:
As a business consultant, I work with small business owners, solepreneurs, and freelancers. I help them find and implement systems and processes that work for them, and that help them grow their business while maintaining a thriving personal life.
I don’t come at you with cookie-cutter methods or my own vision for what you and your business should be. I’m here to learn how you function and operate best, understand what your business goals are (no matter how simple or complex that may be), and help you find ways to run your business that work best for you, your life, and your growth goals.